Cornelia Betsch

Cornelia Betsch is Director of the Institute for Planetary Health Behaviour at the University of Erfurt and leads the Implementation Science working group at the Bernhard Nocht Institute for Tropical Medicine in Hamburg. Betsch's research spans health decision making, vaccination behaviour, climate action, and the psychological factors that shape public responses to health and environmental policy. Recent work addresses topics including vaccine hesitancy, antibiotic prescribing, misinformation, climate anxiety, and the communication of planetary health, often drawing on large-scale survey data and experimental methods. Betsch has also contributed to consensus frameworks on behavioural and cultural insights in public health.